Choice announces the publication of the fourth in a series of white papers designed to provide actionable intelligence around topics of importance to the academic library community. This paper, their second marketing-focused publication “Implementing Marketing Plans in the Academic Library: Rules, R
Category Archives: Work
Another year has ended and now it is a great time for library professionals to look back at their activity and plan for 2019 with a fresh view. There are many things that libraries got attached to in their long history such as fines, the library card, the Dewey classification and many other things that
Saw this tweet recently. Inspired to know how UX / User Experience can be put into practice to help us in distributing workloads and tasks. Visualizations can help us see things better compared to listing it all in text format. Have you thought of something similar at your workplace?
Mobile libraries are an advantageous addition to libraries and a library’s services. It is something that, if feasible, should be implemented. Globally, there are libraries facing challenges like activating non-users of the library as well as extending the “reach” of the library in effort to allow the resources therein to be obtainable by
Key Takeaways include:
1. Researchers struggle between ease of use and authoritative information.
2. Researchers highly mistrust online resources due to prolific misinformation.
3. The full breadth and depth of library resources are not easy to see.
(Excerpt from article)
Following a library’s evaluation of their social media efforts, data revealed an interested fact about their Twitter platform. The students weren’t engaging as they expected, but faculty were! Armed with this information, they shifted gears and started making faculty their new target audience.